
IMS helps pharma customers meet the ultimate test of a product’s marketplace success: the effectiveness of the field sales force. We provide answers to critical questions with integrated insights and offerings focused on key sales team issues. Has the sales team been properly sized and deployed? Is the sales force operating at maximum productivity? Are salespeople being compensated competitively? IMS’s objective, independent insights help make answering tough questions that much easier.
At the core of our solutions are sales territory reporting tools that enable us to measure and compare the sales of a client’s products with competitive products. Our DDD (Drug Distribution Data) and DDD Plus offerings present a total picture of sales through all distribution channels – retail and non-retail. So if a pharma company wants to know which of its territories are driving sales – or which distribution channels show the most promise – we can help them find the answer and refine their strategies. And with New DDD™ we enable a far greater level of granularity and focus, by helping the individual representatives identify those areas in which they are doing well and those where their activities are being less effective.
The Prescript Plus™ and Rx Analyser solutions provide marketing professionals vital information on what products are being prescribed most often and who are the most important physicians. In addition, Prescript™ identifies the market leaders in terms of prescriptions written.

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To learn more about how IMS can help your company, contact us.
For regional contact information, click here.
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