One of the most critical success factors for any drug company is the productivity of its sales force. IMS supports sales executives, managers and reps with a range of offerings that empower them to make better, faster and smarter decisions.
Our Sales Force Effectiveness solutions ensure that customers receive the most precise, timely and reliable business intelligence for optimizing sales and marketing programs and objectively assessing sales force performance.
We provide answers to critical questions with integrated insights and offerings focused on key sales team issues. Is segmentation planning on target? Has the sales team been properly sized and deployed? Is the sales force operating at maximum productivity? IMS's objective, independent insights help make answering tough questions that much easier.
At the core of our solutions are sales territory reporting tools that enable us to measure and compare the sales of a client's products with competitive products. Our DDD services, which present a total picture of prescription sales through all distribution channels, are available in most Asia-Pacific countries.
Our Sales Force Effectiveness offerings provide customers with help in:
- Segmentation and Call Planning
- Sales Target Setting
- Territory Re-alignment
- Sales force sizing and deployment
Our services in the Asia-Pacific region are continually expanding, bringing new delivery tools and cutting-edge sales and marketing applications to the region.
