IMS has 50+ years’ experience defining and managing the flow of sales and marketing data through pharmaceutical processes. Let us apply this experience to help you structure your own information assets for operational efficiency and competitive advantage.
At IMS, we have the capability and experience to integrate data from numerous sources - including proprietary and third-party data, as well as our own - into the systems and services of your existing IT environment.
Data management and integration are a core IMS skill, making us the partner of choice for best-practice advice on data audits, data flows, data models and implementation of data warehouses. We use industry-standard techniques, coupled with in-depth knowledge of pharmaceutical data issues, to deliver proven results.
Projects we've recently completed include:
-
Consolidation of multiple datafeed programs
-
Rationalization of database models and schemas
-
Integration and customization of IMS and third-party data sources
-
Optimization of business information within in-house processes
-
Utilization of cross-system technologies
-
Design and implementation of complex business rules
-
Design and creation of custom data warehouses for market research data
-
Creation of automated interfaces between ETMS systems and client information systems
-
Design and creation of Customer Masters for use within client information systems
