Our Solutions
Sales Force Effectiveness

One of the most critical success factors for any drug company is the productivity of its sales force. IMS supports sales executives, managers and reps with a range of offerings that empower them to make better, faster and smarter decisions in areas that include segmentation, call planning, sales force sizing and deployment, compensation and territory management.

We provide answers to critical questions with integrated insights and offerings focused on key sales team issues. Is segmentation planning on target? Has the sales team been properly sized and deployed? Is the sales force operating at maximum productivity? Are salespeople being compensated competitively? IMS's objective, independent insights help make answering tough questions that much easier.

Our Sales Force Effectiveness offerings provide customers with help in:

At the core of our solutions are sales territory reporting tools that enable us to measure and compare the sales of a client's products with competitive products. Our Territorial Sales Analysis (TSA) offerings present a total picture of sales through all distribution channels - retail and non-retail. So, if a pharma company wants to know which of its territories are driving sales - or which distribution channels show the most promise - we can help them find the answer and refine their strategies.

 

 

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