IMS Health is a global sponsor at eyeforpharma's 5th Annual European Sales Force Effectiveness Congress, taking place at the Grimaldi Forum in Monaco.
This Congress is expected to bring together over 500 pharma delegates for 3 days and will include 60 expert speakers delivering the very latest on pharma sales strategy, providing a comprehensive outline of the issues facing pharmaceutical manufacturers today, and details of the most innovative sales force strategies and techniques.
IMS Overview
Join our senior SFE team and leading experts to debate how you can plan to redefine your sales models, build effective compensation schemes and estimate the true costs of operating a sales force.
Nev Skelton, Kevin Dolgin and David Ziedman will address 'hot' SFE topics through a key note presentation, interactive workshop, and roundtable all aimed at broadening your knowledge with new insights. And we would like to invite you to visit us at our exhibition stand 10 & 11.
Keynote Presentation, Wednesday 7th March
What will Pharma companies do with their sales models in the coming years?
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An in-depth analysis of sales models giving expert advice on the application of these and how to anticipate future market change.
- An understanding how to stay competitive and work towards sales force excellence.
Presenter:
Nev Skelton, Group Vice President, IMS Health
Interactive Workshop: Afternoon Wednesday 7th March, Lunchtime & Afternoon Tuesday 8th March
Complexities of managing key accounts and how to build effective compensation schemes
- Gain expert advice on when and how to apply key account management sales models vs. traditional frequency and coverage schemes
- Examine different compensation schemes and find out how you can apply them to different sales force scenarios
- Understand the value of using softer physician value metrics to measure value KAMs bring to prescriber relationships
- Discover how to apply and use leading edge solutions to build effective Incentives and Compensations schemes
Led by:
Kevin Dolgin, Senior Principal, IMS Health
David Ziedman, Director Marketing EMEA Sales Force Effectiveness, IMS Health
Roundtable: Wednesday & Thursday
'The real cost of running a sales force'
Led by: Nev Skelton, Group Vice President, IMS Health
This is the premier sales force effectiveness event for the key decision makers in the pharma industry, make sure you don't miss out on your 30% discount.
