Sydney leads the IMS Consulting & Services group in Latin America, with a particular focus on pharmaceutical sales force effectiveness and portfolio optimisation programmes. Since joining the company in 2003, he has been responsible for the development and deployment of all new offerings in the region.
Sydney has over 10 years consulting experience, assisting clients in the development and implementation of strategic and tactical initiatives across sales, marketing, distribution, and business development activities. His background covers a wide range of industries including pharmaceutical, consumer goods, media and financial services.
Prior to joining IMS, Sydney spent 7 years in the Brazilian office of Booz Allen Hamilton with responsibility for business development and client engagement. He was formerly a process engineer with Air Products & Chemicals in the USA.
Sydney holds an MBA from INSEAD in France and a Bachelor's degree in Chemical Engineering from the University of Pennsylvania.