Used by the pharmaceutical industry to assess world-wide healthcare markets in the most cost-effective way.
IMS MIDAS Quantum accurately details estimated product volumes, trends and market share by product and therapy class through retail and non-retail channels at pack level. By bringing together country specific audits and applying international linkages MIDAS Quantum delivers the most complete and most accurate view of pharmaceutical dynamics globally.
IMS MIDAS Quantum provides tailor-made international reports based on specific business requirements.
Key Information- Over 70 countries - including the key strategic countries, over 94% of the global prescription universe
- Retail and hospital channels
- Incorporates Sales, Promotional and Medical data
- Accurately details estimated product volumes, trends and market share by product and therapy class
- Multiple market country comparisons
- Customised presentation
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Breadth & depth of information: 500,000 products, 5,000,000 packs, 18,000 manufacturers, and 8,000 ingredients
- Historical data: 12 years Sales (retail/hospital) volume and prices, and kilogram sales, 6 years Primary care prescribing and promotional activity
- Timely, validated information
Core MIDAS information
- Therapy class
- Manufacturer/Corporations
- Launch date
- International/Local brands
- Price - various levels
- Formulation
- Patent & Licensing status
- Generic Product name
- Chemical composition
- International/Local Pack
Next Steps
